it use to bug me. but not anymore. I don't need to see alcohol to use as an excuse to drink. It just was. Now? Yes I alcohol is everywhere but it doesn't bug me as much anymore. I went to Toronto for a day to celebrate my 6 months of dating my girlfriend and we walked by pubs with patios etc. I saw people drinking but didn't stare and envy them. I see commercials on tv all the time. Smirnoff especially with their new vodka flavors coming out now a days. Last year that tempted me when watching tv once on a night off from the nite shift. Next day? I went out and bought that exact smirnoff item.
I guess it all depends on your recovery on how you see things. For me it doesn't tempt me anymore. I've been sober almost 10 months now which never happened in my recovery so far of being in AA for 4 years now.