Ican, I believe in your thread yesterday, DriGuy suggested your AV might be along soon.. And so it is. I am so glad you are more vigilant and aware of it now.
This is what happens as we begin to pull out of the physical cravings - it becomes a mental game, and your approach is right on - tell it to eff off immediately. Never debate the AV.
My AV is extremely sneaky. Once it has figured out the basic tricks like great dinner, nice day, job well done let's have a reward, etc.. aren't going to work, it becomes more subtle. How about a nice vacation in the spring? or a trip to the islands?
Keep on with your vigilance, things will get better. Every time you resist, you get stronger and the AV gets weaker.