What helped me the most was playing the whole tape through to the end, because our AV/addiction only focuses on the fantasy of what a drink could do for us - it's just a false image in our heads. So play the real story about what happens after the first drink.
There's also urge surfing, mindfulness, breathing through cravings, distracting yourself, reading here, etc. etc..... lots of choices! Remember that cravings don't last forever - that always helped me, too.