If you read step 12 he's basically saying everyone must find their own path.
"Step Twelve: Forget Everything You've Just Read
If it worked for me, it can work for anyone, right? Wrong. The chances that any of the advice here will work for you are vanishingly slim. So, too, are the chances that reading "How to Win Friends and Influence People" will result in your doing either of those things. In truth, all self-help guides are guaranteed to work only for one person: the person who wrote them.
The real secret to getting sober, and to repairing all the broken aspects of your life, is to take the time (probably through trial and error) to figure out the causes of your addiction and the aspects of your character that can be pressed into service in curing them. To do that, you'll have to figure out your own list of things you enjoy about drinking (for me: adventures, reckless spending, dating, etc.) and how you can keep those things alive through sobriety. Then you need to figure out what part of your personality will drive you to stay sober (for me: ego)."