Seeing alcohol only sometimes made my Beast want it (actual physical alcohol is disgusting to me...the smell, the taste, it's only the effect that I'm addicted to), my Beast's usual trigger is emotional. Like rejection, high stress levels, boredom...those will usually incur a Beast activity party in my head because it's so excited for the opportunity to talk me into using alcohol to feel better. It doesn't get too excited over an image of booze though because it knows it needs a stronger motivator than that to get me to move towards consuming the nasty crap.