Here's my take:
Alcohol doesn't discriminate. It poisons folks from the ghettos to the largest mansions. It ignores borders, space and time. It got me and I look like the average middle class dude that goes to the office in the morning working 8-5. It gets homeless people, college students, doctors, old people, young people and everything in between. It's everywhere - on tv commercials, in the supermarkets, and billboards right down the road. *sighs*