In a weird way I think your AV does want to post about 'hearing' IT.
IT is working on the idea that you see 'hearing' IT as a threat, but it isn't. Being aware of ITs activities(all the images and thoughts of future drinking) isn't anything other than being aware of some thoughts. Listening to and agreeing with those is the danger. So It keeps its foot in the door by trying to convince you that ITs presence is something you 'shouldn't ' have or experience.
And Its job is really only ever to get you to agree 'one' drink, so It would 'agree' that getting drunk is bad idea, cuz that works against Its plan, It 'knows' you think being a drunk is a bad idea, that notion isn't helpful for It ( and especially not helpful for the Beast).
Its single minded purpose ( more booze) is so insular to be considered stupid, but It has access to all of our cunning , intelligence and capacity for rationalization and uses those against us. They are just thoughts and you can feel free to dismiss them
, having them isn't bad, listening/agreeing with them is.
Here's how dumb the AV is, It thinks in fifteen years the kids will be like " hey remember that time Mom took us to Orlando for that glass of wine"