fini, I think that the reason for saying the Beast is immoral is because it will use tragedies against a person to try to get them to drink. The sickness of a loved one, or a death, or a divorce or whatever. The AV says well since everything is already f*cked might as well get drunk over it. Where NO that's awful for the AV to exploit those painful human experiences to encourage drug and alcohol abuse. IT's really insidious and relentless at times, especially when a person is down. It can seem quite appealing when a person is in a lot of pain and doesn't want to have to feel that way..... that escape can call.