Yes that is a great article. And I agree learning about the science of addiction in particular neuroscience is important. My suggestion however is now go back and read the Rational recovery literature, look at the assertions made. Life is too short to debate this issue so I would invite people to do the leg work for themselves. By finding some Science within a pseudo science based philosophy does in no way make that belief true.
I would also recommend reading some books about the science of the brain. Articles are a good starting point however many Academics are now writng easily accessible books on the brain.
Not just about the structure of the brain but how thoughts, emotions and actions manifest within that structure. Here is a list of recommended reading.
The compass of pleasure by David Linden
The Science of Fear by Daniel Gardner
The accidental mind also by David Linden
THEN BOOKS THAT LEAD INTO THE PSYCHOLOGY AND BEHAVIOUR
The believing Brain by Michael Shermer
The Moral Animal by Steven Pinker
How the mind Works also by Steven Pinker
The Language Instict again by Steven Pinker (yes I am a steven Pinker fan)
Your Deceptive Mind series by Steven Nouvella
MY ABSOLUTE FAVORITE BOOK "mistakes were made but not by me" by Carol Tavris and Elliot Aronson
And Finally a book I have just read and really enjoyed
Powerless No longer by Peter Sodeman.