I ate ice-cream every day for the first 1-2 months. Then it was kind of too much. Lol. I felt the yuck feeling from the sugar after that point, and backed off from it some. Every now and then I'll get a craving for it, and I'll eat it. But I don't eat more than a couple scoops, or a slice of cake, couple cookies. I see nothing wrong with it in moderation. The body needs sugar. Processed crap isn't good for us, but there are carbs and sugar in it... and the body uses that. It would be best to eat fruit. That's nature's candy. I have been eating more fruit and it helps. I don't feel sluggish after like I do with ice-cream.