Weeelll, on some level he does give a crap, I'm guessing. But alcohol is simply more important. He wouldn't put it in those terms, of course--he would have a whole raft of reasons why he is entitled to drink and you are being a miserable PITA. But the bottom line is that alcohol becomes the most important thing in life for an alcoholic. As long as you are willing to "play ball" then you are a wonderful woman. As soon as you come between him and his drinking, you are the problem.