Agree. The "never again" thing does get alot of people. Sure bit me in the butt awhile ago. You mean I can never drink again? Ever???
That's why they say one day at a time. If you have to, break it down to one hour at a time, 15 minutes at a time. I'll say sober for the next 5 minutes, then do it again, and again, till the urge passes.