Yeah, he's kidding.
Every idiot knows that cussing someone out is the perfect way to get thrown out of anywhere. If I cuss out a coworker, I'll get thrown out of work. If I cuss out a person at the grocery store, I'll get thrown out of a store. If I cuss at a police officer, I'll get thrown in jail.
Nobody deserves to be cussed out like that, and nobody has to put up with it.
So yeah, he's kidding and pretending to be hurt and rejected and "Oh, so alone."
My alcoholism LIKES it when I feel hurt and rejected and feeling alone. In fact, I'll create situations to make me feel that way so that I have an excuse to behave like an a$$.